Crystal Pang
Global Business Solution (Europe & North America)
Xiaohongshu (rednote)
About
Category: Culture & Creativity
Track: Marketing & Advertising
Industry: Technology, Information and Media
Country: China
Description
Crystal Pang pioneers global business solutions for Xiaohongshu (rednote), China’s leading lifestyle social networking platform with 300M+ active users. She develops cross-cultural commerce between Western brands and China’s communities through cultural insights.
A musician and strategist with cross-cultural fluency, Crystal has collaborated with the British Museum and Museum of Fine Arts, led music campaigns for Taylor Swift and Maroon 5, and bridged Asian and Western creatives through projects with Jay Chou and Mayday.
Today, she transforms cross-cultural expertise into powerful strategies. When commerce speaks the language of culture, it creates a truly borderless global village.