Department For Business and Trade

UK House is making its highly anticipated debut at SXSW London 2025 at Devonshire Square in the heart of the City. We’re bringing together some of the world’s most innovative minds to spark ideas, forge partnerships and shape the future of the creative and digital economies.

Expect a programme packed with thought-provoking talks, immersive activations and vast networking opportunities to connect with industry leaders from across the creative industries, tech and beyond. Nights will feature the renowned British Music Embassy with performances by rising UK talent.