PROPER

Stand: TE08

In 2011, Cassandra Stavrou was done with the snacking status quo. Tired of the same old options and trade-offs, she turned a cement mixer and car spray painter into a snack-making machine. This was the start of a journey to change how snacks were being made and marketed, and she hasn’t stopped since.


From launching at London Fashion Week to becoming the UK's first B-Corp snack brand, we've always done things our way. While other snacks follow the category, we're curating a new kind of experience - inspired by culture, not crisp packets.

Today, PROPER is the fastest growing major snack brand in Europe. We’re reshaping snacking, creating salty, sweet or even sweet and salty acts (or snacks) of wellbeing, because there’s a difference between snacks and PROPER snacks.

Come and join us at the PROPER stand in Truman Brewery for the ultimate intentional snacks. Receive your printed daily affirmation card and manifest the snacks that you deserve.

Practice PROPER Snacking.